The world around us is changing fast, and accounting during COVID-19 is no exception. COVID-19 has presented us all with challenges (and opportunities) we could never have foreseen. But we’re here, and it’s time to step into a new era of doing business (like it or not). Life post-pandemic is shaping up to be radically different, everything from how you work, where you work and what you’re working on is now up for grabs. But somethings never change and HMRC is still the same as it ever was – granted with a few new schemes to help us all get through the pandemic. Navigating through the COVID-19 programmes is one thing, but trying to rebuild, navigate a transformed marketplace and grow simultaneously is quite another. Accounting during COVID-19 has evolved into a more consultancy centric service as so many companies are scratching their heads as to what to do next … if there even is a ‘next.’ Of course, you need an accountant to help keep you the right side of the fence when it comes to your tax obligations, but now, more than ever, your business needs to look ahead and anticipate what’s coming. There’s a reason Chief Financial Officers (CFO) sit on the main board of businesses, and it’s not for their skills as a bookkeeper

A good CFO sits at the beating heart of the business; keeping a watchful eye on what’s happening now and how that will affect the short, medium & long term. Are your growth plans realistic? How has the interruption to business affected your medium, and longer-term plans? Which parts of your business are leaking profit? Has the balance of service delivery changed, and is that a long-term change? The numbers don’t lie, and your accountant can help you find a way through and keep you rolling long into the future. Accounting during COVID-19 is different for sure, but with the right insight you can take the steps you need to survive and succeed.

We’re here to help you if you are struggling to figure out what’s next for your business. There’s more to us than just accounting … we’ve got a fresh perspective on accounting and it starts with you.